Where Customer Marketers Trade What Works

CMA Role Support

CMA Role Support, Customer Advisory Boards, Webinar

Measure The Revenue Impact of Customer Evidence (No Dashboard Required)

Advocacy, CMA Role Support

New Guide & RFP Template: Why Advocacy Platforms Collapse After the Demo (And How to Evaluate Them Without Getting Burned)

CMA Role Support

How to Inject Customer Proof Into Your Messaging and Positioning (and Then Get Your Sales Team to Actually Use It)

CMA Role Support

We Analyzed Over 100 Customer Marketing And Advocacy Job Postings. Here Are The Expectations (And Realities) Of The Roles.

CMA Role Support

Insights From 200+ Customer Marketers On How The Role Is Changing

CMA Role Support

The Customer Marketing Landscape Is Blowing Up—Here’s Why That’s a Good Thing