UserEvidence for Product Marketing

Boost your GTM with customer evidence

Tap into your best sellers—your customers—for the testimonials, ROI stats, and competitive evidence you need to win in crowded markets.

Helping product marketers be the reason sales hits their number

UserEvidence makes life easier for product marketers

Strengthen your product pitch

Buyers can’t sell “easy to use” product claims to their boss. Use real customer feedback, ROI stats, and hard evidence from your customers.

Win more competitive deals

Arm your sales team with rock-solid competitive intelligence so they have the edge in every pitch, sales deck, and conversation.

Break into new markets

Easily gather the proof you need to back every new use case, product, and industry so your GTM motion can’t be stopped.

How product marketers capture customer proof with UserEvidence

Collect

Bring in feedback throughout the customer journey via UserEvidence surveys and third-party review sites.

Curate

UserEvidence surfaces the best testimonials, creates quantifiable ROI stats and charts, then collects it all into one organized library.

Share

Create and deploy on-brand marketing assets in seconds across channels and your integrated tools. Create custom collections for your team or share directly with prospects.

WHAT PRODUCT MARKETERS NEED

HOW USEREVIDENCE MAKES IT HAPPEN

Support every industry, region, and product sales is selling into

UserEvidence helps you activate more of your customer base to gather stories for every persona. Build trust with buyers with the real customer proof sales needs.

See UserEvidence In the wild

HOW USEREVIDENCE MAKES IT HAPPEN

Turn insights into competitive microsites

UserEvidence lets product marketers easily create competitive microsites that show why customers chose you over direct competitors, giving buyers the intel they need.

See UserEvidence In the wild

HOW USEREVIDENCE MAKES IT HAPPEN

Back up big claims with real customer data

UserEvidence consolidates survey responses into meaningful insights so product marketers can credibly substantiate product claims with anonymized customer data.

See UserEvidence In the wild

HOW USEREVIDENCE MAKES IT HAPPEN

Support every industry, region, and product sales is selling into

UserEvidence helps you activate more of your customer base to gather stories for every persona. Build trust with buyers with the real customer proof sales needs.

See UserEvidence In the wild

HOW USEREVIDENCE MAKES IT HAPPEN

Turn insights into competitive microsites

UserEvidence lets product marketers easily create competitive microsites that show why customers chose you over direct competitors, giving buyers the intel they need.

See UserEvidence In the wild

HOW USEREVIDENCE MAKES IT HAPPEN

Back up big claims with real customer data

UserEvidence consolidates survey responses into meaningful insights so product marketers can credibly substantiate product claims with anonymized customer data.

See UserEvidence In the wild

Better proof points → confident buyers → more closed-won

Jenni Adair

Head of Advocacy, Commvault

“We presented our UE content library to the sales team at SKO and they literally broke out in applause. Sales now has the dexterity to credible prove our value with hyper-targeted evidence and social proof.”

Karlie Briggs

Senior Customer Marketing Manager, Postal.io

“UserEvidence is very unique in that it generates assets automatically for you vs. having to then create again outside of the tool. There’s a great way to promote additional surveys at the end of the User Evidence survey as well which we love. All and all, great tool 10/10 would recommend.”

Meghan Keaney Anderson

VP of Marketing, Jasper.ai

“As one of the earliest companies making generative AI software for businesses, we know how valuable customer testimonials are in building trust in an emerging or rapidly changing field. UserEvidence helps us capture and leverage this customer feedback at scale. Happy customers have always been one of the strongest marketing channels, but heading into a time of significant change in the ways people discover businesses, it has never been more important.”

Udi Ledergor

Chief Evangelist, Gong

“UserEvidence helps Gong showcase the value our platform provides by generating high-quality customer proof. With the ability to scale content creation, we can dedicate more time to enabling our sellers and building relationships with advocates.”

Charlotte Lilley

Head of Global Customer Marketing, Coupa

“Coupa customers are the best sellers we have. With thousands of customers across different product lines, industries, and geographies, we needed a solution that would enable us to leverage the voice of the customer at scale. UserEvidence enables our go-to-market team to put customers on the front lines of our messaging.”

Eric Holland

Senior Product Marketing Manager, CureMint

“There’s nothing in my B2B world quite like survey day with UserEvidence. Instead of pulling my hair out for data and customer wins… I get to sit back, relax, and watch the gold rush.”

Quantifiable customer evidence in 29 seconds

The Evidence Gap report

We surveyed 619 B2B buyers, sellers, and marketers to uncover the exact types of customer proof that actually build trust and boost buyer confidence.