See how 185 customer marketers rated their tech stacks in the 2025 CMA Landscape Report.

Big ideas need better backdrops.

📍 Jackson Hole, Wyoming | August 19-20, 2025

Built for marketing leaders of today and tomorrow

Whether you’re a CMO, VP, or rising marketing leader, we’re curating a group that’s ready to toss out old playbooks, challenge convention, and navigate the seismic shift happening in B2B marketing.

Invite-only. No consultants. No agencies. Just real conversations, fresh ideas, and connections that actually matter, in a setting built for marketers like you.

Why Highline?

Step outside the B2B marketing bubble

The best ideas don’t come from talking to the same people about the same things. That’s why we’re bringing in CEOs, CROs, and leaders from outside of B2B marketing.

Build authentic connections and new relationships

Forget fluorescent-lit rooms and awkward networking. Highline is intentionally structured to foster genuine conversations, meaningful relationships, and connections that last beyond the event.

Experience Jackson, Wyoming

Jackson isn't just scenery. It's our home, our roots, and a core part of the Highline experience. You'll reconnect with what really matters, return energized, and ready to lead differently.

WHAT YOU CAN EXPECT AT HIGHLINE

18

August

Monday

Fly in and meet your people

We’re kicking things off with an optional evening welcome party after you arrive in Jackson. No awkward small talk. Just good people, great conversations, and a backdrop that beats any hotel lobby.

19

August

Tuesday

Get outside and touch some grass

Forget awkward icebreakers or forced small talk. Day one is about moving away from screens, getting outside, and meeting people naturally. Real conversations don’t happen over bad coffee in a hotel hallway.

  • Scenic hikes — swap marketing playbooks while taking in the Tetons.
  • Horseback riding — network like a cowboy or cowgirl.
  • Hit the river — because some of the best ideas happen knee-deep in a river.
  • Mountain biking — for those who prefer high-speed networking.

20

August

Wednesday

Big ideas at 7,808 feet

Now that you’ve made real connections, it’s time to get to work. We’re heading to Snow King Mountain for a day built around meaningful peer discussions, supported by a select few keynote presentations, all set against the Grand Tetons.
  • Curated roundtables (and gondola rides) — matched by role, industry, and your biggest challenges so you find yourself in the right conversations.
  • No-fluff keynotes and candid presentations — from people who don’t just market to marketers. It’s time to get out of the echo chamber.
  • An environment that inspires you — big ideas need room to breathe. We’ll have plenty of space for you to connect outdoors up top at Snow King Mountain.
  • Built-in downtime to recharge — take a few hours to catch your breath, catch up on emails, or just lie down. You’ll be refreshed and ready for the farewell party at night.

A few of the faces you’ll get to meet and hang with

Kyle Lacy

CMO, Docebo

Jen Allen-Knuth

Founder, DemandJen

Devin Reed

Founder, The Reeder

Kacie Jenkins

SVP Marketing, Sendoso

Jarod Greene

CMO, Vivun

Kaitlin Pettersen

VP Customer Engagement, Vanta

Gillian Farquhar

VP Global Customer Marketing, Infor

Kevin Lau

VP of Customer Engagement, Freshworks

Kalpana Singh

SVP Marketing, Recorded Future

Lauren Craigie

Head of Marketing, Koala

Pranav Piyush

Co-founder and CEO, Paramark

Jenny Coupe

Global VP of Revenue Marketing, Nintex

Think you should be at Highline?

Highline is invite-only for a reason. We’re hand-selecting the most insightful, forward-thinking B2B marketing leaders to join us in Jackson. Space is intentionally limited to create an intimate, exclusive experience. One you’ll actually remember.

Think you’d add to the conversation?

👉 Apply here for an invite

FAQs, straight from the horse's mouth

Who is Highline for?

Highline is invite-only (though you’re welcome to apply) for 100 in-house B2B marketing leaders.

We’re curating for Director+ titles across product marketing and customer marketing, and VP+ across broader marketing leadership.

We’re looking for in-house folks who are actually doing the work — no vendors, no sponsors, no agencies, and no fractional people.

When and where is Highline?

August 19–20, 2025, in Jackson Hole, Wyoming.

You’ll fly into Jackson Hole Airport (JAC), about 15 minutes from downtown Jackson.

Once accepted, we’ll share suggested arrival times, hotel info, and transportation tips.

We have a room block at one of the local hotels and can recommend a few others if you want to stay elsewhere.

Why Jackson Hole, WY?

The best ideas don’t come from a boardroom or your laptop.

They come from breathing mountain air and being surrounded by sharp people who challenge your thinking.

That’s why we’re building this in Jackson. It’s part of our roots, and it sets the tone for everything we want Highline to be.

Can I apply to attend?

You can apply here if you think you’re a fit for Highline. We’ll review and follow up if there’s a spot.

What’s included if I’m accepted?

There’s no ticket cost to attend Highline.

If you’re invited or accepted through the application, we’ll cover food, group activities, and all programming.

You’re responsible for your flight and hotel.

What kind of content should I expect?

The kind that makes you a better marketer.

Real conversations from in-house leaders about what they’re working on, what’s actually working, and what’s changing fast.

No fluff, no filler — just sharp takes on the stuff you care about but rarely get to talk about publicly.

Will there be outdoor activities?

Short answer, yes.

The first full day of the event is built around small group outdoor experiences.

We want people getting to know each other outside and away from the usual B2B event setup.

You’ll choose from a handful of activity options based on your comfort level.

What’s the dress code?

Mornings can be chilly, but it warms up fast — and it’s pretty amazing during the day in August.

Pack layers and comfortable clothes for outdoor activities, plus something casual-but-clean for sessions and evening events.

And yes, you can bring your best Western outfit because you’re in Jackson, after all. Evan Huck, our CEO, likes to call it cowboy chic.

Can I bring a guest or spouse?

You’re welcome to bring someone with you to Jackson, but the event itself is invite-only and reserved for attendees.

Your guest will be on their own while you’re at Highline.