In the Old West, an Outpost was everything to traders and trappers on the road. It was a haven where weary travelers found provisions, important news, and camaraderie. The Outpost is the same for you. This is where customer marketers come to trade what works. So park the wagon out front, sidle up to the campfire, and enjoy the company while we take a bit of the “wild west” out of building impactful customer marketing programs.
You’re welcome to listen, but you’re invited to share, too. A question, a tip, or a “we tried this once” story all count as currency.
If something sparks an idea, toss it in the chat. If you’re stuck, ask. This is where most of the good stuff happens. And we’ll have time to banter with each other at the end.
What’s shared here comes from the field — not a pitch deck. Real playbooks only.